Christina LunaLet’s talk

FRONT-END SOFTWARE ENGINEER · TECHNICAL LEAD

Connecting design and engineering to build expressive, scalable interfaces.

Currently shaping the web at Stanley Black & Decker.
Discover the work
01 / SELECTED WORK

The work behind
the websites.

These sites have changed over time. What matters here is the work I owned, the systems I helped shape, and the teams I helped move forward.

STANLEY BLACK & DECKER / 2021–PRESENT

One front end.
A global portfolio.

160+

brand websites supported through shared architecture

01THE STARTAgency handoff

Agency work landed in-house; I owned what came next.

02THE SHIFTIn-house ownership

I became the point person for front-end delivery, releases, and iteration.

03THE RESULTMarkets kept moving

Local teams could keep improving their sites as priorities changed.

SHARED FRONT-END ARCHITECTUREBuilt once.
Extended globally.
DEWALTBLACK+DECKERSTANLEYGLOBAL MARKETS
DevelopmentRelease leadershipDocumentationContinuous improvement
EARLIER AGENCY WORK / MELTMEDIA

Different industries.
The same responsibility.

01REGULATED HEALTHCARE
GenentechPharmacyclics

Front-end leadership where precision mattered.

I led front-end development for several pharmaceutical brand sites, including Tecentriq and CellCept. The work required careful execution, clear communication, and a strong understanding of regulated requirements.

TecentriqCellCeptLead development
02INDUSTRIAL / CATERPILLAR DEALER
EmpireCAT

A practical experience for practical needs.

I led front-end development for a dealer site serving customers looking for equipment, parts, and support. The challenge was making a broad industrial offering feel clear, useful, and dependable.

EquipmentPartsService
Visit the current site

The live experiences have evolved since my involvement. This section focuses on my role and contributions during that period.

02 / EXPERIENCE

Hands-on work
bigger picture.

I’ve spent my career moving between hands-on front-end work, technical direction, and the systems behind large digital platforms. I care about the details, but I never lose sight of what the team and the business need to deliver.

Find me on LinkedIn

Own the front-end direction for a shared digital platform supporting more than 160 global brand websites, including Stanley Black and Decker's biggest brands: DEWALT, BLACK+DECKER, STANLEY and more. I lead architecture and feature delivery, translate business needs into scalable platform improvements, and coordinate releases across internal teams, offshore developers, and agency partners. My work also spans performance and security improvements, technical documentation, and developer enablement—keeping a complex multi-brand ecosystem consistent, maintainable, and moving forward.

Drupal · React · Next.js · Figma · Vercel

Christina LunaThe person behind the pixels.
03 / A LITTLE MORE HUMAN

A builder.
On screen.
And off.

I like figuring out how things fit together. In my work, that means translating complex requirements into clear interfaces and maintainable front-end systems—then helping the people around me understand how to keep those systems moving forward.

That instinct follows me away from the screen. I’m happiest when I’m building, repairing, rearranging, or learning a tool well enough to make something real with it. Whether it’s a project around the house, a visual idea, or a small experiment, I enjoy the mix of problem solving and creativity that comes from working with my hands.

Different materials, same mindset: stay curious, understand the details, and enjoy making something real.

Hands-on projectsCreative experimentsLearning new tools
04 / NEXT CHAPTER

Have a thoughtful idea,
a complex challenge, or a good question?

Let’s make
something matter.
Connect on LinkedIn GitHub